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VIA: VIRTUAL ITINERARY ASSISTANT
VIA is a Design Research group project for Massachusetts College of Art and Design in the Fall and Spring semester of 2018.
Prime Objective
To create a design intervention that would solve your audience problem.
Design Team
Bryan Castro, Eva Loh, Wendy Umaña
Art Direction: Eva Loh
Advertisement Design: Eva Loh, Wendy Umaña
Branding & Identity: Eva Loh
Industrial Design: Bryan Castro
Motion Graphic: Bryan Castro
Packaging: Wendy Umaña
Product / UI Design: Eva Loh
Research & Field Study: Bryan Castro, Eva Loh, Wendy Umaña
User Testing: Wendy Umaña
Video Production: Eva Loh
Video Post Production: Bryan Castro
Credit:
Product Mockup based on: Polar A370
https://www.polar.com/blog/meet-the-new-polar-a370-fitness-tracker/
Video & Audio Sources for Video Production:
Life Well Travelled Campaign, Cathay Pacific
https://www.youtube.com/watch?v=56n59IggigQ
Dear Galieleo, Thai Movie Trailer
https://www.youtube.com/watch?v=g-8e3ifhJ8I
Wonderful Indonesia Commercial, Indonesia Ministry of Tourism
https://www.youtube.com/watch?v=ZBY2hFCSTBw